Turn lost visitors into booked meetings
97% of first-time visitors leave without converting. Our retargeting campaigns bring the right ones back, segmented by funnel stage, localized per market, and capped so your brand nurtures instead of stalks.
What retargeting does for your pipeline
Recover expensive traffic
You already paid for the click. Retargeting gives every campaign a second (and third) chance to convert it: without paying cold-traffic prices again.
Nurture the buying committee
Champions forward links; evaluators return weeks later. Stage-based audiences keep your proof in front of each seat until the deal moves.
Lower blended CPL
Because it works only on warm audiences, retargeting consistently posts the lowest cost per lead in the account, and pulls the blended CPL down with it.
From pixel to pipeline in four steps
Tracking & pixel setup
Conversion tracking and audience pixels installed and verified across your CMS. Google, Microsoft, LinkedIn, Meta and Reddit tags, with consent handled correctly per region.
Audience architecture
Segments by funnel stage and content consumed: pricing-page visitors, whitepaper readers, webinar registrants, past MQLs. Frequency caps and exclusions so customers and converted leads never see the ads.
Localized creative
Ads and landing pages localized per market, not translated word-for-word. Your best-performing messages, adapted for every language you sell in.
Report & iterate
Interactive dashboards tie retargeting to MQLs and SQLs in your CRM. Winning segments scale; fatigued creative rotates out on schedule.
Retargeting questions, answered
Which platforms do you run retargeting on?
Google Ads (Display and YouTube), Microsoft Advertising, LinkedIn, Meta and Reddit: usually combined, so a visitor who bounced from a landing page is nurtured on whichever network they actually spend time on.
How is B2B retargeting different from ecommerce retargeting?
B2B cycles are longer and involve a buying committee. We segment audiences by funnel stage and content consumed (not just “visited site”) and cap frequency so your brand stays present without stalking anyone for 90 days.
What do we need before starting?
Working conversion tracking and pixels (we set these up for most CMSs if missing), sufficient traffic to build audiences, and clarity on which actions count as MQL and SQL in your CRM.
How fast does retargeting show results?
Audiences need to fill first: typically 2–4 weeks depending on traffic. After that, retargeting usually delivers the lowest CPL of any paid channel, because it works exclusively on people who already know you.
Do you localize retargeting ads for international markets?
Yes. That’s the core of what we do. Ads, landing pages and audience logic are localized per market in English, Spanish, German and further languages.
Often combined with retargeting
Get your retargeting plan
Tell us your traffic, markets and pipeline targets: we’ll come back within one working day with an audience architecture and budget proposal.
Europe / Barcelona
Plaça Universitat 3, Planta 6, 08007 Barcelona · +34 932710218
USA / San Francisco
1390 Market Street, San Francisco, California, 94102 · +1 415 7429818
APAC / Bangkok
CRC-Tower, 87, 2 Wireless Rd, Bangkok 10330, Thailand · +66 2 105 5799