Every day while working with my clients I find that people have a totally different idea of what SEO is and how content should be created in order to rank.
Even some top blog, or even Search Engine Blogs that accept guest posts from external writers do no follow some basic rules in the articles they publish. Rules, you say? What other rules than creating a high-quality piece of content with 1000-2000 words with value, nice images, and more value, do I need? (more…)
Video keeps growing and so does Video Marketing. We wanted to have a quick look at the video marketing trends of 2018 and see where there’s potential for businesses.
There were quite some news during 2017 regarding video and upcoming devices. We had a couple of new drones, smaller drones and recording devices coming out but (more…)
Content marketing grew significantly in the last years, and sometimes it seems that nearly everything has been done already. Do we Marketers have to reinvent ourselves for 2018? Content is supposed to surprise and engage new audiences in new ways, better ways.
What will be the new trends in content marketing for the coming year and how can we make the most out of it?
2018 will be the year of continuous testing and trying new approaches. Marketers will need to keep on focussing on their target personas and make sure to not disappear within the vast quantities of content out there. You still have to SEO optimize your content and make sure you are targeting the right family of keywords in every piece, ensure that you are (more…)